Hey, Levi here. Short outline for getting started in social media, just a quick little 30,000ft overview. Enjoy.

Step 1: Identify the goals

The first step to getting started on social media is to identify your goals. What do you want to achieve through social media? Do you want to increase brand awareness, generate leads, or drive traffic to your website? Once you've identified your goals, you can create a strategy that's tailored to achieving them.

Step 2: Choose the right platform

There are many social media platforms out there, each with its own unique features and audience. It's important to choose the platform that's right for your business. For example, if you're a visual brand, Instagram may be the best platform for you. If you're a B2B brand, LinkedIn may be a better fit.

Step 3: Create a content strategy

Once you've chosen your platform, it's time to create a content strategy. Your content should be tailored to your audience and goals, and should provide value to your followers. You should also consider the frequency and timing of your posts.

Step 4: Set up your profiles

Now that you have a content strategy in place, it's time to set up your social media profiles. Make sure your profiles are complete and reflect your brand's personality. You should also include links to your website and other social media profiles.

Step 5: Grow your audience

Once your profiles are set up, it's time to start growing your audience. You can do this by promoting your profiles on your website and other marketing channels, engaging with your followers, and running social media ads. The best way to grow is to provide valuable content that your audience enjoys consuming.

Step 6: Measure your success

It's important to measure the success of your social media efforts so you can refine your strategy over time. You can use metrics like engagement, reach, and conversions to track your progress.

Step 7: Refine your strategy

Based on your measurements, you can refine your strategy over time to achieve even better results. This could involve changing your content, adjusting your posting schedule, or experimenting with new platforms and forms of content. (Videos and articles, pictures or tweets, etc.)

Check out our other articles for more in depth dive into each of these topics.